Who We Are
A Long Walk
Established in 2026 by Paula Robinson, Devon-Ivy draws on an extensive background as a management consultant within the private sector, local and central government, as well as experience in cancer research, housing and communications.
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Paula created this service to fill critical gaps in healthcare, inspired by the legacy of her sister Claudette, who faced complex end-of-life care.
Today, she collaborates with senior NHS leaders and care homes to enhance family support and patient outcomes.
Of Quiet Advocacy
Advocacy and communications have been threads running through life way before Devon-Ivy.
Thread
The understanding
Family advocacy
What families need when they are at their most vulnerable.
Professional advocacy
How systems work—where they fail, and the possible solutions.
Communications
How to listen and translate complex information into clear, simple language.
Personal advocacy
Families need a guide, not just information.
These experiences have shaped Devon-Ivy into a service that seeks to understand the system from the inside, the family journey from the heart, and how to move and communicate clearly and sensitively between them all.
The Devon-Ivy Principle
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Referral
Onboarding
Guidance
A family is identified who would benefit from dedicated navigation.
We meet the family, understand their needs, and create a bespoke navigation plan.
We guide the family through funding, coordination, and emotional support.
4
Handover
We ensure a smooth transition and offer bereavement follow-up.